Your Marketing Mixtape

Google's 'Your Marketing Mixtape' is a dynamically generated custom audio presentation tailored to the professional interests and musical taste of each individual listener for Advertising Week. During the 2020 Covid-19 outbreak, the program provided an intimate and personalized alternative  to what would otherwise be a series of live keynote presentations.

Jeremy S. Bloom designed 94 individual audio segments to seamlessly interlock into over a thousand permutations in partnership with the Google Events and Experiences team, RESN, and Transmitter media for this custom audio program.

Our work included early sonic conceptual and aesthetic development, the design of 30 bespoke transitional sections, 4 decade-based soundtracks per segment of both originally composed and commercially sourced music, sound design and scoring of 42 featured presentations, technical implementation coordination, UI sound design, and more. 

  • Creative Direction: Google Events & Experiences

  • Content Production: Transmitter Media

  • UX & Implementation: RESN

  • Sound Design: Jeremy S. Bloom

  • Asst. Sound Designer: Lee Kinney

  • Audio Research Asst: Chelsea Daniel 

Diagram showing layout of transitions and permutations
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Planet Word
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Carnival Currents